As a collaboration with StyleCaster Creators, I created 5 mindmaps that illustrated types of New York Women. The link to the article is here
This project was born from the desire to combine my interests in illustrating, fashion, collecting, mapping, and the city.
Mind mapping is a tool I use to brainstorm, clarify ideas and deconstruct concepts. I was introduced to the process in a Fine Arts portfolio class and love using the method.
This map series is based on 5 types of girls you see in New York City. I started my maps by building a database of words associated with each type, basing these descriptors on interpretations and observations from my life and pop culture. This was time consuming – it was almost like writing a novel; I had to imagine all aspects of the character; Where does she Brunch? What kind of guy does she like?. I ended up with over 50 descriptors for each girl. After organizing the collection of words, I built the webs on huge poster sheets and illustrated the objects that I felt best represented the girl. I thought couches and shoes seemed to especially personify the girls. You see a Manolo BB Pump and you think “uptown” or “socialite”. You see a grandma couch and you think “hipster”. That’s what I was trying to evoke with the images- getting to the essence of the girl.